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In coffee we trust

In coffee we trust

23 Sept 03:02 Key points summarised by AI
  • Kaleb Jordan, an American master roaster, established "gem forest" in Nan, Thailand, a boutique roastery celebrated for its unique, high-quality single-varietal coffees like Java, Typica, and the prized Geisha.
  • Originally planning a missionary path, Kaleb returned to his childhood village of Maneepruek and, witnessing its economic hardship, saw coffee farming as a sustainable solution for the local Prai and Hmong communities.
  • He pioneered the introduction of diverse, high-value Arabica varieties, sourcing rare Geisha seeds and discovering the high-performing "Syrina" (IPR 107) cultivar, significantly elevating the quality and market potential for local farmers.
  • Kaleb's efforts have transformed Maneepruek into a recognized coffee destination, aligning with the "third wave" coffee movement by offering premium beans with an inspiring story of community empowerment and sustainable development.
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