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Thai consumer spending in foreign currencies increases 200%

Thai consumer spending in foreign currencies increases 200%

2 Oct 09:47 Key points summarised by AI
  • Thai consumer spending in foreign currencies surged 200% year-on-year in Q2, according to Youtrip data.
  • The majority of this spending was directed towards popular e-commerce platforms and home entertainment, including games and video streaming.
  • Home entertainment and gaming saw the highest growth, exceeding 400%, largely due to increased remote work during the latest COVID-19 wave.
  • Spending also rose for luxury brands, beauty products, and international tuition fees, particularly for the UK, reflecting continued demand for foreign goods despite travel restrictions.
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