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Alibaba keeps Singles Day sales tally under wraps for first time

Alibaba keeps Singles Day sales tally under wraps for first time

13 Sept 21:22 Key points summarised by AI
  • Alibaba withheld full sales figures for its annual Singles Day event for the first time ever, attributing the results to 'macro challenges and Covid-related impact' while stating they were 'in line with last year’s.'
  • This unprecedented move signals a shift away from celebrating 'excessive consumption,' influenced by Beijing's ongoing crackdown on online platforms, anti-monopoly drives, and the 'common prosperity' initiative.
  • The subdued performance and lack of transparency reflect a cooling Chinese economy, with consumers tightening spending due to the persistent zero-Covid strategy and a diminished public presence for Alibaba's founder, Jack Ma.
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