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11 sectors and activities recognised as part of Thailand’s soft power

11 sectors and activities recognised as part of Thailand’s soft power

13 Sept 13:55 Key points summarised by AI
  • Thailand's National Soft Power Strategy Committee officially recognized 11 diverse sectors, including tourism, film, food, and arts, for national promotion.
  • A 3 billion baht budget was approved to support Thai film producers' participation in international festivals, alongside plans for a nationwide "Maha Songkran World Water Festival" to boost tourism.
  • The Steering Office for National Reform, National Strategy and National Reconciliation is tasked with leading soft power development, managing budgets, and streamlining regulations for efficient implementation.
  • New members were appointed to the committee and subcommittees, notably actor Chanon Santinatornkul, to enhance specific industry expertise, particularly in film.
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