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Songkran will be more lively but with cautious spending - survey

Songkran will be more lively but with cautious spending - survey

14 Sept 04:20 Key points summarised by AI
  • Songkran 2024 anticipates a livelier celebration with increased travel, yet attendees will exercise caution in spending due to elevated living costs and personal debt, according to a UTCC survey.
  • Survey respondents primarily plan to engage in merit-making (66%), paying respects to elders (42%), and water splashing (41.6%), with over half (51.2%) opting for domestic travel, mostly within their home provinces.
  • The festival is projected to generate 140-200 billion baht in spending and attract approximately 3.2 million foreign tourists in April, stimulating economic growth by 2.01-2.50%, despite road safety concerns.
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