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Malaysian surge lifts Hat Yai economy during Songkran

Malaysian surge lifts Hat Yai economy during Songkran

14 Sept 09:31 Key points summarised by AI
  • Malaysian tourists are significantly boosting Hat Yai's economy during Songkran, providing a crucial recovery after recent devastating floods and the ongoing energy crisis.
  • The 'Hat Yai Midnight Songkran 2026' campaign anticipates over 100,000 visitors and a projected 700 million baht in local economic circulation.
  • Despite massive border traffic and high visitor numbers, local vendors note a cautious spending trend among tourists compared to pre-flood years.
  • The festival underscores Hat Yai's resilience, transforming the traditional event into a major regional draw and signaling Southern Thailand's renewed economic vitality.
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