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Govt. launches ‘Thai Helps Thai’ Blue Flag sales back-to-school campaign

Govt. launches ‘Thai Helps Thai’ Blue Flag sales back-to-school campaign

11 Sept 10:44 Key points summarised by AI
  • The Thai government launched the 'Thai Chuay Thai' (Thai Helps Thai) Blue Flag sales campaign, offering discounted consumer goods and student essentials at 878 outlets nationwide.
  • Aimed at easing the cost of living, especially for back-to-school expenses, the campaign provides over 3,000 essential items and school supplies every Friday in May at district offices and major retailers.
  • The initiative is expanding to major e-commerce platforms and will feature a second phase to bolster local SMEs through online integration, free shipping, consumer discount coupons, and waived platform fees.
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