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Thai startups eye South Korean market – ambassador

Today 10:38Key points summarised by AI

Thailand is actively boosting cooperation with South Korea, with the Thai Embassy in Seoul serving as a bridge to help Thai startups enter the Korean market and encourage Korean startups to expand into Thailand.
Entering the highly competitive South Korean market requires foreign startups to prove their products solve 'Korean problems' more effectively than existing solutions, emphasizing evidence over just good ideas.
The initiative fosters a two-way strategy, preparing Thai startups for the demanding Korean market while also inviting mature Korean startups to Thailand for proof-of-concept testing and potential expansion.
Some Thai entrepreneurs, like GMS, view South Korea more as a source for strategic partners to expand within Thailand rather than a direct market for their businesses, leveraging Korean expertise for local growth.

Today 15:45Key points summarised by AI

Anutin Charnvirakul, leader of Bhumjaithai, has become a pivotal 'kingmaker' in Thailand's post-election coalition talks, with both Pheu Thai and Palang Pracharat seeking his party's crucial support.
His political value surged as Pheu Thai needs a strong House majority to counter the Senate's influence in prime minister selection, making Bhumjaithai's seats indispensable.
Pheu Thai has reportedly offered Anutin the highest government post, potentially elevating him from a coalition partner to a 'windfall prime minister' due to his strategic position.
Anutin is strategically biding his time, leveraging his party's influence and connections as final election results are awaited, solidifying his undisputed role in shaping the next government.