Trade Department checking stocks to ensure sufficient consumer goods
Thai ice cream exports rise as global demand grows
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Thai ice cream exports rise as global demand grows
Today 13:18Key points summarised by AI
Thailand has emerged as Asia's leading ice cream exporter and the world's 12th-largest, with exports reaching US$136 million last year, securing 1.9% of the global market.
Key Asian importers of Thai ice cream include Malaysia, Singapore, the Philippines, Vietnam, and South Korea, highlighting strong regional demand.
The domestic market is projected to grow by 4% this year, while global trends emphasize product innovation, influencer marketing, and health-conscious options.
Local ice cream operators are encouraged to adapt marketing strategies, innovate products, create distinctive brands, and leverage social media to sustain growth in evolving markets.
Trade Department checking stocks to ensure sufficient consumer goods
Yesterday 12:04Key points summarised by AI
Commerce Minister Suphajee Suthumpun directed the Department of Internal Trade (DIT) to ensure sufficient consumer goods and prevent price gouging across retail outlets.
The DIT is actively checking stocks at distribution centers and coordinating with distributors to increase supply in areas where floodwaters have receded and stores are returning to normal operations.
A dedicated 'War Room' has been established by the DIT to manage supplies and coordinate effectively with retailers, producers, and other agencies.
The ministry urged businesses to maintain fair pricing and encouraged consumers to report any instances of price gouging via the 1569 Hotline, with violators facing significant penalties.